Reminded of the Flylady by Diane (2 March) and Mark I signed up for her mailing list. The mailing list of July ’96 mums I used to be on discussed the Flylady, so I’d been to her site before but have never subscribed to her organisational tips list. Well. This morning I woke to half a dozen emails from her, just since last night. Not at all the daily “here’s a good way of organising your kids’ toys” style emails I’d expected. Constant and very personal “mentoring” is going on here – to a mailing list that apparently has 126,000 subscribers. I mean, look:
Date: Saturday, March 8, 2003
Time: 11:45PM EST (GMT-05:00)
Its getting late on the east coast of the USA. I really want you
to go to bed. Getting up is much easier when you get plenty of
The rest of you better be thinking about getting your body under
those sheets shortly.
Consider yourself tucked in!
This after an email asking whether we’ve remembered to hug ourselves, another reminding us to have our nightly bubble bath, do we know where our laundry is, have we checked our hot spots and OK, everyone, right now: spend two minutes doing a room rescue!
As Mark says, there’s “something” here. The emails, and the web site, are very personal and caring, though care takes on something of a new meaning when it’s mass-distributed – though emails and site do appear to be written by a real, caring person. I doubt I’ll be able to take this many emails for long (especially since the good night messages reach me at 5 am) but who knows, perhaps I really will shine my sink.
5 thoughts on “mass-distributed care”
your blogg design is not working in netscape. Your title. 🙂
I’d find those emails definitely a bit too much- I’ve never been fond of that overly familiar style, especially when, as you said, it’s a mass email-out. I’d be blocking sender before too long!
This sounded like incredibly annoying spam-mails to me (although I did like the “hot spot” theory…)
Just before I read your post I had deleted my usual amount of spam after checking the mail adresses and subjects, but one of them intrigued me into taking a further look – (it came to my university address where I normally don¥t receive spam). The subject said: “Re: This will be my last try :)” – as if I had sent this “UV” (hm, do I know anyone with these initials?) a previous mail. I knew I hadn¥t, and I had seen this trick before, but then with a more obvious spam-subject like “RE: free degree request”, but I still opened:
“Sorry I missed you, if you still can’t get hold of me I’ll be at the usual place http://www.world-dating.com
by the way did you catch my new picture :))
Reading the words “www.world-dating.com” I suppose that this was a spam and not a mis-sent mail, trying to get me into visiting their site…
Doesn¥t the personal tone (the smiley faces, best wishes etc) remind you of the Flylady mails? Or the kind of “forced” second-person identification you have written about (f.ex. online caroline)? Do you think this personal, casual, mail-correspondence-mimicking style, pretending to be from a real person that you have previously written to, a new trend also within unsolicited spam?
YES! I’ve had that kind of spam too, and like you, I’ve read it more than the regular kind… I’ve actually included a few examples like this in a chapter in my thesis too 🙂
Hanne-Lovise, when are you going to start blogging? 🙂
Det har vÊrt fÂ oppdateringer i Andedammen i det siste, mens jeg har vÊrt travel, lite blogginspirert og – tro