I haven’t finished writing this but my head is aching and all my muscles are screaming at me to get OUT OF THIS OFFICE and so I’ll post this unfinished draft anyway. It’s for the Routledge Encyclopedia of Narrative Theory, as I mentioned in the previous post. Feedback would be very welcome – oh, and there can be up to eight bibliographical references, and that’s really hard to find. Anything I’ve missed? Is Steve’s paper published anywhere?

Weblog

A weblog, also known as a *blog, is a frequently updated website consisting of dated posts arranged in reverse chronological order so that the reader sees the most recent post first. Weblogs are usually personal but the form is also used by companies, groups and communities. The first weblogs appeared on the World Wide Web in the mid-nineties, and the genre became widely popular around the turn of the century, when free web services allowed novice users to easily sign up and publish their own weblogs by choosing a template, typing each post into a web form and pressing a button labeled ìpublishî. In addition to the dominant textual form of weblogs there are experiments with adding sound, images and videos to the genre, resulting in photoblogs, videoblogs and audioblogs.

Examples of the genre can be placed on a continuum from online *diaries that relate the writerís daily activities and experiences to less *confessional weblogs that comment and link to other material or that discuss a particular theme. Newspapers have included weblogs in their online versions and many weblogs have a strong journalistic flavour.

Weblogs are serial and cumulative, and readers tend to read small amounts at a time, returning hours, days or weeks later to read entries that have been written since their last visit. This serial or episodic structure is similar to that found in *epistolary novels or *diaries, but unlike these a weblog is open ended, finishing only when the writer tires of writing.

In addition to the serial form, weblogs are characterised by their use of links. Most weblog posts stem from a concrete experience: something the writer has read, heard about, done or seen. [more on links, also blogthreads and conversations between blogs, and possibly comments and trackbacks

Many weblog entries are shaped as brief, independent narratives. [e.g. Julia/Julie, Francis Strand, connect to me and Steve]

Projects, macronarratives ñ Flight Risk, The Date Project…

Weblogs are a new phenomenon and there is as yet little formal scholarship on the genre, though there are an increasing number of conference papers on the topic as well as discussions of the genre and its narrativity in weblogs. The best way to explore the weblog genre is to move from one to another using the links between them until you find one or more than you appreciate. [might not be quite appropriate for this kind of piece]

Further Reading

Lejeune, Philippe (2000) ìCher Ècran…î Journal personnel, ordinateur, Internet. Paris: …ditions du Seuil.
Rodzvilla, John (ed.) (2002) Weíve Got Blog: How Weblogs are Changing Our Culture. Cambridge, MA: Perseus Publishing.
Mortensen, Torill and Walker, Jill (2002) ëBlogging Thoughtsí
(about 450 words)


Discover more from Jill Walker Rettberg

Subscribe to get the latest posts sent to your email.

8 thoughts on “first draft is full of holes

  1. Jon

    Considering the expected Date of Publication (2005) I wouldn’t use the phrase “Weblogs are a new phenomenon”. In two years I guess that won’t be the case anymore.

  2. mcb

    I think it’s a great definition Jill- very comprehensive. It’s an increasingly difficult thing to define- almost needing quite separate definitions for the various aspects of blogging. You’ve managed to sum it up very well, I think.

  3. Anders

    Your definition has several aspects: 1. Layout: “consisting of dated posts arranged in reverse chronological order so that the reader sees the most recent post first.”Why is it important how the posts are organised? It is often done this way, but does it matter? What if you read a blog by following a link to a Moveable Type-kind of permalink, and then continued reading using “next” and “previous” links. Would it then be less of a blog experience? I would tone down the boring technical layout aspect, and rather hightlight the social power and writing style of the genre, which is what really separates blogs from Web newspapers. Nytimes.com is also “consisting of dated posts arranged in reverse chronological order so that the reader sees the most recent post first” as well as “serial and cumulative.”
    2. Power relation: “often personal, but…”. I would like to see a stress on the fact that this is a soapbox medium. It is a small medium, very unlike the centralised mass media. To me, the moste significant aspect of blogs is the empowering of regular, non-technical writers.
    3. Update cycle: serial and cumulative. Great!
    4. Links. Will be good, I am sure. This is where you’re the best thinker.

  4. erik

    I’d agree with Anders – the most important aspect of blogging is the voice it offers to the individual, even if often that is a small voice, heard only by one or two strangers. However, blogs allow an exchange of views and ideas with people that would not otherwise be connected in any way.
    The down-side of blogging is that audience is a lot less define than for a newspaper, say. I can tell only the most basic information about the people who come to my site, often only that they visited, where a print publication allows for more concrete market research, and the more concrete feedback of letters pages and people buynig the paper.

  5. Alvaro

    I know very little about weblogs but I find your definition very appropriate. I disagree with Anders and would not drop the design description since definitions should be a thermometer of what changing things are at the moment of writing the definition. On five years a new definition will be able to trace the historical changing pattern of the object defined.
    If you ask me I would emphasise the “mediatic” aspect of weblogs and the fact that they are a new way of bridging or mediating personal communication within a “public” sphere. The fact that some of them have an audience says a lot about the significant changing conditions they are bringing and the empowerment this represents.

  6. Henning

    This looks good Jill, I think you have grasped the essence of what a blog is.
    You write ìmore on links, also blogthreads and conversations between blogs, and possibly comments and trackbacksî. This is an important part, I think it is one of the reasons that blogging has become so popular. The social aspects that linking, commenting and trackbacks lead to are giving bloggers the chance to form online communities.

    Concerning Anders comment on ìWhy is it important how the posts are organised?î. I would like to say that a definition on blogs should of cause point out that posts are ordered in a reverse chronological order, the latest on the top. This because it is the way that most blogs are organised. There is also another answer to the question, concerning if the posts should be organised in another way. But this is another discussion (and an interesting one).

  7. Dennis G. Jerz

    Jill, I liked your draft. I look forward to seeing your expansion to the section on links. I think the phrasing for a scale running from “online diaries” to “less confessional” may perhaps still emphasize the self-reflective personal weblog, as opposed to the filter, k-blog, “What’s New,” or annotated bibliography models, and variations such as Fark or Slashdot where most of the action happens in the comments. You might clarify your reference to “personal” — it could mean “individual” (as it seems to mean when it’s contrasted with corporate or group authorship) but it could also mean “emphasizing the subjective nature of the point of view”.

  8. Jill

    Ah. Good point, Dennis. It’s “subjective” I mean, well, and also “individual”. And you’re right, I am skewing the definition away from the filter-style weblog, but that’s because the definition’s for a book on narrative – perhaps I should see whether I can work them in anyhow.

    Thanks for all your comments. I’ve written out a final draft, that I posted here too, and I’ve added some things based on feedback from you – except Dennis’s because I only just saw it 🙂

Leave A Comment

Recommended Posts

Top of a ransom note from Shinyhunters hacking group. Text reads: "SHINYHUNTERS rooting your systems since '19 ;) ShinyHunters has breached Instructure (again). Instead of contacting us to resolve it they ignored us and did some "security patches"."
Networked Politics University politics

UiB self-hosts the open source version of Canvas, so wasn’t affected by the breach

On May 1st Canvas announced a security breach, and then yesterday the system was hacked. The login page was replaced by a ransom note: if universities don’t pay up by 12 May, student data will be released. Here’s what the login page looked like yesterday: Way back in 2015, when […]

AI and algorithmic culture Networked Politics

AI-generated images, fascist aesthetics: Dieselbrølet and Heimatstrom

My German is pretty dodgy, so when I first saw Heimatstrom on Bluesky, shared by Roland Meyer, a professor of visual culture at Universität Zürich’s Digital Society Initiative, I misinterpreted it and thought it was a far-right campaign. But no, Heimatstrom is a group of left-wing environmentalists using fascist AI […]

Photo of a billboard ad at Oslo S train station showing a smiliing conductor and the text "Du må ikke sove. Joda, bare sov du."
AI STORIES

“Du må ikke sove”: a floating motif detached from its meaning (or: LLMs can write Norwegian but miss cultural references)

There’s a new ad for the train between Stavanger and Oslo in Norway that uses a line from Arnulf Øverland’s famous anti-fascist poem Du må ikke sove (“You must not sleep”). Du må ikke sove, you must not sleep, the ad says. And then it flips it, jovially, joda, bare […]

Academics in Norway: Sign this petition asking for research-based discussions of how to use AI in universities

I just signed a petition calling for Norwegian universities to use research expertise on AI when deciding how to implement it, rather than having decisions be made mostly administratively. ,  If you are a researcher in Norway, please read it and sign it if you agree – and share with anyone else who might be interested. The petition was written by three researchers at UiT: Maria Danielsen (a philosopher who completed her PhD in 2025 on AI and ethics, including discussions of art and working life), Knut Ørke (Norwegian as a second language), and Holger Pötzsch (a professor of media studies with many years of research on digital media, video games, disruption, and working life, among other topics).  This is not about preventing researchers from exploring AI methods in their research. It is about not uncritically accepting the hype that everyone must use AI everywhere without critical reflection. It is about not introducing Copilot as the default option in word processors, or training PhD candidates to believe they will fall behind if they do not use AI when writing articles, without proper academic discussion. Changes like these should be knowledge-based and discussed academically, not merely decided administratively, because they alter the epistemological foundations of research. Maria wrote to me a couple of months ago because she had read my opinion piece in Aftenposten in which I called for a strong brake on the use of language models in knowledge work. She was part of a committee tasked with developing UiT’s AI strategy and was concerned because there was so much hype and so few members of the committee with actual expertise in AI. I fully support the petition. There are probably some good uses for AI in research, but the uncritical, hype-driven insistence that we must simply adopt it everywhere is highly risky. There are many researchers in Norway with strong expertise in AI, language, ethics, working life, and culture. We must make use of this expertise. This is also partly about respect for research in the humanities, social sciences, psychology, and law. Introducing AI at universities and university colleges is not merely a technical issue, and perhaps not even primarily a technical one. It concerns much more: philosophy of science, methodological reflection, epistemology, writing, publishing, the working environment, and more. […]

screenshot of Grammarly - main text in the middle, names of experts on the left with reccomendations and on the right more info about the expert review feature
AI and algorithmic culture Teaching

Grammarly generated fake expert reviews “by” real scholars

Grammarly is a full on AI plagiarism machine now, generating text, citations (often irrelevant), “humanizing” the text to avoid AI checkers and so on. If you’re an author or scholar, they also have been impersonating and offering “feedback” in your name. Until yesterday, when they discontinued the Expert Review feature due to a class action lawsuit. Here are screenshots of how it worked.