[video of transformation from ordinary to billboard beauty]
A swift video showing a woman’s transformation to divine billboard queen using makeup and Photoshop. I’m definitely showing this video to my daughter. (And yes, it’s for the Dove “real beauty” campaign, which I appreciate although I for some reason have never liked actually using Dove products. (After all my delving into the PayPerPost stuff I’m all super-anxious people will think I’m paid to advertise things or something. Yuck.) (via BoingBoing)
[Update: Of course, of course, this is also a viral campaign - but one that I like and that’s completely honest about its corporate origins.]
October 18th, 2006 at 18:52
that is something….so sad.
October 24th, 2006 at 11:38
huh… isn’t it an advertising for makeup and state of the art grooming, in fact?
October 24th, 2006 at 13:24
Huh? Actually they’re selling soap, not beauty salon servies and photoshopping. No, it’s strength is that it reveals that the picture-perfect models we think we need to look as good as actually look just like us…