Month: October 2006

grading efficiency

I think I might pinch Dr Crazy’s strategy for grading essays – she uses a checklist as a front page where she checks off things like “Paper offers adequate context (historical, theoretical, and/or critical) for the claims that it makes about the […]

links that don’t condone the recipient

Does anyone remember that thing a year or two ago where bloggers invented a sort of “negative link”, so that you could link to a site you depised, like martinlutherking.org, but put a little notice in the link telling Google that the […]

bottom-up viral marketing?

In their campaign for a new camera, Nikon appear to have chosen an almost opposite marketing strategy to Coca Cola’s botched viral marketing campaign. Instead of making a fake amateurish video and posting fifty links to it from Norwegian discussion boards, Nikon […]

WoW research and teaching in the news

While I was in Vienna, Bergens Tidende had a nice long article about the research on and teaching with World of Warcraft we’re doing at our department, in a project initiated by Hilde Corneliussen. Then today, the university newsletter has an interview […]

botched viral marketing

Via Lars: It seems the viral marketing company GoViral, who claim to be able to “seed” viral campaigns in 27 countries, rather botched an attempt to market Coca Cola Zero. A Swede using the user name “norge1” and an email address starting […]

blogtalk: blogs as literature, blogs in politics

I’ve exhausted my liveblogging enthusiasm, but it doesn’t really matter since the videos of the presentations are being put up anyway. Kathleen’s talk on The Pleasure of the Blog was really interesting, and I’m excited that we’re thinking about similar things but […]

blogtalk: Matt Mullenweg’s aphorisms

The creator of WordPress smiles al the time and speaks in a calm, friendly voice. He’s using quotes from jazz musicians on the screen (nicely captured by Kathleen) and then spins off connecting them to developing software with new quotable aphorisms – […]

“trojan mouse method”

A method of introducing new software by its simply suddenly being there, bottom-up introduction where it hopefully spreads from person to person, mouse to mouse. Method contrasts from top-down introduction of software where corporation simply orders everyone to use this. (Suw Charman, […]

blogtalk: who’s here?

I’m still not sure who’s here exactly. Yesterday we heard a rumour that almost everyone here was at one of the two previous BlogTalk, and that it was going to be a very closed social group. However, most people we’ve talked to […]