A team from HUMlab in Sweden are on their way to Jokkmokk (yes, there really is such a place) way up North to moblog the 399th (!) annual market up there. It’s in Sami country, and the fearless mobloggers with their myriad mobile and wireless devices will be surrounded by snow, reindeer, gorgeous clothes and ancient traditions. Should be an interesting – and colourful – few days on their blog: Jokkmokk 2004.