My project on machine vision will be funded by the ERC!

Amazing news today: my ERC Consolidator project is going to be funded! This is huge news: it’s a €2 million grant that will allow me to build a research team to work for five years to understand how machine vision affects our everyday understanding of ourselves and our world.

Three images showing examples of machine vision: Vertov's kinoeye, a game that simulates surveillance, Spectacles for Snapchat.

Here is the short summary of what the project will do:

In the last decade, machine vision has become part of the everyday life of ordinary people. Smartphones have advanced image manipulation capabilities, social media use image recognition algorithms to sort and filter visual content, and games, narratives and art increasingly represent and use machine vision techniques such as facial recognition algorithms, eye-tracking and virtual reality.

The ubiquity of machine vision in ordinary peoples’ lives marks a qualitative shift where once theoretical questions are now immediately relevant to the lived experience of ordinary people.

MACHINE VISION will develop a theory of how everyday machine vision affects the way ordinary people understand themselves and their world through 1) analyses of digital art, games and narratives that use machine vision as theme or interface, and 2) ethnographic studies of users of consumer-grade machine vision apps in social media and personal communication. Three main research questions address 1) new kinds of agency and subjectivity; 2) visual data as malleable; 3) values and biases.

MACHINE VISION fills a research gap on the cultural, aesthetic and ethical effects of machine vision. Current research on machine vision is skewed, with extensive computer science research and rapid development and adaptation of new technologies. Cultural research primarily focuses on systemic issues (e.g. surveillance) and professional use (e.g. scientific imaging). Aesthetic theories (e.g. in cinema theory) are valuable but mostly address 20th century technologies. Analyses of current technologies are fragmented and lack a cohesive theory or model.

MACHINE VISION challenges existing research and develops new empirical analyses and a cohesive theory of everyday machine vision. This project is a needed leap in visual aesthetic research. MACHINE VISION will also impact technical R&D on machine vision, enabling the design of technologies that are ethical, just and democratic.

The project is planned to begin in the second half of 2018, and will run until the middle of 2023. I’ll obviously post more as I find out more! For now, here’s a very succinct overview of the project, or you can take a look at this five-page summary of the project, which was part of what I sent the ERC when I applied for the funding.

28. November 2017 by Jill
Categories: Machine Vision | 2 comments

Hand signs on = emoji for video

drawings of a user using hand signs

You know how we add emoji to texts?  In a face-to-face conversation, we don’t communicate simply with words, we also use facial expressions, tone of voice, gestures and body language, and sometimes touch. Emojis are pictograms that let us express some of these things in a textual medium. I think that as social media are becoming more video-based, we’re going to be seeing new kinds of pictograms that do the same work as emoji do in text, but that will work for video.

I wrote a paper about this that was just published in Social Media and Society, which is an open access journal that has published some really fabulous papers in social media and internet studies. It’s called Hand Signs for Lip-syncing: The Emergence of a Gestural Language on as a Video-Based Equivalent to Emoji. As you might have guessed, it argues that the hand signs lip-syncs on use are doing what emoji do for text – but in video. is super popular with tweens and teens, but for those of you not in the know, here is an example of how the hand signs work on has become a pretty diverse video-sharing app, but it started as a lip-syncing app, and lip-syncing is still a major part of You record 15 second videos of yourself singing to a tune that you picked from the app’s library. You can add filters and special effects, but you can’t add text or your own voice.

I think the fact that the modalities are limited – you can have video but no voice or text – leads to the development of a pictogram to make up for that limitation. That’s exactly what happened with text-based communication. Emoticons came early, and were standardised as emoji 🙂 after a while.

Hand signs on are pretty well defined. Looking at the videos or the tutorials on YouTube you’ll see that there are many that are quite standard. They’re usually made with just one hand, since the camera is held in the other hand, and often camera movements are important too, but more as a dance beat than as a unit of meaning. Here are the hand signs used by one lip-syncer to perform a 15 second sample from the song “Too Good” by Drake and Rihanna. First, she performs the words “I’m way too good to you,” using individual signs for “too”, “good”, “to” and “you”.

drawings of a user using hand signs

The next words are “You take my love for granted/I just don’t understand it.” This is harder to translate into signs word for word, so the lip-syncer interprets it in just three signs, pointing to indicate “you”, shaping her fingers into half of a heart for “love”, and pointing to her head for “understand”.

drawings of a user using hand signs

Looking at a lot of tutorials on YouTube (I love Nigeria Blessings’ tutorial) and at a lot of individual lip-syncing videos, I came up with a very incomplete list of some common signs used on

In my paper I talk about how these hand signs are similar to the codified gestures used in early oratory and in theatre. These are called chironomics, and there are 17th and 18th century books explaining them in detail. The drawings are fascinating:

I think it’s important to think of the hand signs as performance, and in the theatrical or musical sense, not in the more generalised sense that Goffman used for a metaphor, where all social interaction is “performative”. No, these are literal performances, interpretations of a script for an audience. That’s important, because without realising that, we might think the hand signs are just redundant. After all, they’re just repeating the same things that are said in the lyrics of the song, but using signs. When we think of the signs as part of a performance, though, we realise that they’re an interpretation, not simply a repetition. Each muser uses hand signs slightly differently.

And those hand signs aren’t easy. Just look at Baby Ariel, who is very popular on, trying to teach her mother to  lip-sync. Or look at me in my Snapchat Research story trying to explain hand gestures on just as I was starting to write the paper that was published this week:

The full paper, which is finally published after two rounds of Revise & Resubmit (it’s way better now) is open access, so free to read for anyone.

Oh, and sweethearts, if you feel like tweeting a link to the paper, it ups my Altmetrics. That makes the paper more visible. How about we all tweet each others papers and we’ll all be famous? ?

27. October 2017 by Jill
Categories: social media | Tags: , , , | Leave a comment

I’m a visiting scholar at MIT this semester

I’m on sabbatical from teaching at the University of Bergen this semester, and am spending the autumn here at MIT. Hooray!

It’s a dream opportunity to get to hang out with so many fascinating scholars. I’m at Comparative Media Studies/Writing, where William Uricchio has done work in algorithmic images that meshes beautifully with my machine vision project plans, and where a lot of the other research is also very relevant to my interests. I love being able to see old friends like Nick Montfort, look forwards to making new friends and catching up with old conference buddies. And just looking at the various event calendars makes me dizzy to think of all the ideas I’ll get to learn about.

Nancy Baym and Tarleton Gillespie at Microsoft Research’s Social Media Collective have also invited me to attend their weekly meetings, and the couple of meetings I’ve been at so far have been really inspiring. On Tuesday I got to hear Ysabel Gerrad speaking about her summer project, where she used Tumblr, Pinterest and Instagram’s recommendation engines to find content about eating disorders that the platforms have ostensibly banned. You can’t search for eating disorder-related hashtags, but there are other ways to find it, and if you look at that kind of content, the platforms offer you more, in quite jarring ways. Nancy tweeted this screenshot from one of Ysabel’s slides – “Ideas you might love” is maybe not the best introduction to the themes listed…

Thinking about ways people work around censorship could clearly be applied to many other groups, both countercultures that we (and I know we is a slippery term) may want to protect and criminals we may want to stop. There are some ethical issues to work out here – but certainly the methodology of using the platform’ recommendation systems to find content is powerful.

Yesterday I dropped by the 4S conference: Society for Social Studies of Science. It’s my first time at one of these conferences, but it’s big, with lots of parallel sessions and lots of people. I could only attend one day, but it’s great to get a taste of it. I snapchatted bits of the sessions I attended if you’re interested.

Going abroad on a sabbatical means dealing with a lot of practical details, and we’ve spent a lot of time just getting things organised. We’re actually living in Providence, which is an hour’s train ride away. Scott is affiliated with Brown, and we thought Providence might be a more livable place to be. It was pretty complicated just getting the kids registered for school – they needed extra vaccinations, since Norway has a different schedule, and they had to have a language test and then they weren’t assigned to the school three blocks from our house but will be bussed to a school across town. School doesn’t even start until September 5, so Scott and I are still taking turns spending time with the kids and doing work. We’re also trying to figure out how to organize child care for the late afternoon and early evening seminars and talks that seem to be standard in the US. Why does so little happen during normal work hours? Or, to be more precise, during the hours of the day when kids are in school? I’m very happy that Microsoft Research at least seems to schedule their meetings for the day time, and a few events at MIT are during the day. I suppose it allows people who are working elsewhere to attend, which is good, but it makes it hard for parents.

I’ll share more of my sabbatical experiences as I get more into the groove here. Do let me know if there are events or people around here that I should know about!

02. September 2017 by Jill
Categories: Uncategorized | 3 comments

Visa approved

I’m going to be spending next semester as a visiting scholar at MIT’s Department of Comparative Media Studies, and there are a lot of practical things to organize. We have rented a flat there, but still need to rent out our place at home (anyone rneed a place in Bergen  from August to December?). I’ve done the paperwork for bringing Norwegian universal health insurance with us to the US, and still have a few other forms to fill out for taxes. I think we can’t do anything about the kids’ schools before we get there.

But today’s big task was going to the US embassy in Oslo to apply for a visa.

Stamp on my DS-2019

Notes of interest about visiting the US embassy:

  1. They’ll store your phone and other small items in a box at the gate, but no large items or laptops.
  2. There are no clocks on the walls of the waiting room. Rows of chairs face the counters where the embassy employees take your paperwork and then call you up for your interview.
  3. They only let you bring your paperwork with you, nothing else. It was a two hour wait. There is no reading material provided except some children’s books. So the room was full of silent people with no phones, staring into space. The lack of phones or newspapers did NOT make them speak to each other.
  4. I had luckily brought a printout of a paper that needs revising and they seemed to think that was part of my paperwork so didn’t confiscate it. They wouldn’t let me bring my book or even my pencil. Luckily there was a pen chained to a dish at a counter not being used so I borrowed that and now have a wonderfully marked up essay that, once my computer is out, I can hopefully fix in a jiffy after my two hours of paper-based work on it. I was the only person in the waiting room not staring into space.

08. June 2017 by Jill
Categories: Uncategorized | Tags: | Leave a comment

I won the John Lovas Memorial Award for my Snapchat Research Stories!

I am so excited: I won the John Lovas Memorial award last night at the Computers and Writing Conference for my Snapchat Research Stories! The award is given by Kairos: A Journal of Rhetoric, Technology, and Pedagogy, the leading digitally-native journal for “scholarship that examines digital and multimodal composing practices, promoting work that enacts its scholarly argument through rhetorical and innovative uses of new media.” Here are the editors, Cheryl Ball and Doug Eyman, flanking my friend and earlier colleague Jan Rune Holmevik, who was at the conference and very kindly accepted the award for me:

John Lovas Award -congrats from Kairos

The award has been given to a long and impressive list of academic bloggers. This is the first year it has been opened up to other forms of social media knowledge sharing, and I am honored to be the first award-winner to win for something other than blogging. Yay!

The John Lovas Award is sponsored by Kairos in recognition and remembrance of John Lovas’s contributions to the legitimation of academic knowledge­sharing using the emerging tools of Web publishing, from blogging, to newsletters, to social media. Each year the award underscores the valuable contributions that such knowledge-creation and community-building have made to the discipline by recognizing a person or project whose active, sustained engagement with topics in rhetoric, composition, or computers and writing using emerging communication tools best exemplifies John’s model of a public intellectual.

John Lovas was an influential early scholarly blogger, especially important within the fields of composition and rhetoric. I’ve been rereading some of his blog posts, and note that he experimented with visual argumentation in his blog, something that was quite unusual at the time, because it was more complicated to get images off cameras and onto the web than now, and bandwidth was limited too so images had to be carefully compressed in a photo editor so they would load before viewers got bored. So I like to think that John Lovas would have appreciated the combination of visual and textual communication about research that and other academics on Snapchat are exploring.

Here is an archive of some of my Snapchat Research Stories – they are better on snapchat, add me on Snapchat to see them live – I’m jilltxt. Thank you so much for this recognition – I really wish I could have been at the conference.


03. June 2017 by Jill
Categories: Uncategorized | Leave a comment

Finding my old notebook from 1997

I found an old notebook when I was tidying my desk today.

Notebook from 1997

Its from 1997 and 1998, when I was working on my MA in comparative literature and writing about creative, non-fiction hypertext.

I read all the 1990s hypertext theory and took careful notes.


Thinking about what David Kolb wrote about scholarly hypertext and whether you can actually do philosophy in a non-linear format.


I worried about reading too much and not writing enough.


And noted that while Walter Ong was interesting, he didn’t mention the internet.


Then I got to go to my first conference! ACM Hypertext 1998 – it was amazing. My MA advisor, Espen Aarseth, paid for my flight and hotel out of a grant he had and gave me two tasks: hand out flyers for a conference he was organising, and go and introduce myself to Stuart Moulthrop and tell him hi from Espen.

I have very thorough notes from the conference. Very thorough.


I even took thorough notes from discussions in the panel on hypertext and time. I love that Markku Eskelinen asked “Where is Genette?” Of course he did.


I was so touched to see these traces of my younger self. So earnest. So diligent.


So honest.


31. May 2017 by Jill
Categories: Uncategorized | 1 comment

Snapchat erases protests and diversity in its White Australia version of Australia Day

Snapchat’s live stories usually present the world in a way that emphasises diversity, tolerance and respect for different races, religions and sexualities. But sometimes they fail miserably – like in the Live Story about yesterday’s Australia Day, which is now available globally.

Australia Day is celebrated on January 26, the day the first fleet arrived in Australia from Britain, and there is a strong movement to #changethedate so that it celebrates Australia, and not the European invasion of indigenous Australian land. That movement is actually so strong that yesterday 50,000 people marched in Melbourne, and thousands more around in other cities all over Australia. Here is a photo of the rally in Melbourne yesterday:

invasion day 2017 Melbourne

Or take a look at The Guardian’s live blog to see a more diverse view of the day, including the formal celebrations and more.

Now look at how Snapchat presents it in its Live Story. I’ve taken one screenshot of each snap, but they’re all videos so imagine panning and sound. The story is still on Snapchat as of Jan 27, 09:53 am Central European Time.

 IMG_0967 IMG_0966 IMG_0968 IMG_0969 IMG_0970 IMG_0971 IMG_0972 IMG_0973

The first seven snaps are all of young, white people partying or at the pool. The last three are of fireworks.

It’s a short Live Story – the Live Story from the Women’s March last weekend had 71 snaps, so was obviously of a different scope altogether. But what an unbelievably skewed version of Australia Day this shows. What a skewed and stereotypical version of the Australian population it shows. Especially seen in contrast to the coverage of the inauguration and the Women’s March last weekend, this is pretty astounding.

I’ve previously noted that the Norwegian national day as seen on Snapchat appears to be nothing but young people partying in national costumes, which is not how the day looks to me. No doubt most of Snapchat’s portrayals of national, “exotic” festivals (at least exotic to young Americans) leave out a lot, or present things in a skewed manner. But at least Norway doesn’t have 50,000 people protesting the day that Snapchat somehow forgets to include in their story.

It looks as though Triple J may have sponsored this Live Story, based on the emphasis on their Hottest 100 in the first snaps. Triple J has been the radio channel for youth and music for decades, but their emphasis on a music countdown on what more and more people are calling Invasion Day rather than Australia Day may be ripe for change.

Another way in which Snapchat spreads very partial information about the politics of Australia Day is with their selfie filters and geofilters. I couldn’t access them in Norway, but the Live Story seems to have a couple of non-branded Australia Day geofilters, and some sponsored by Triple J. I imagine that Triple J actually sponsored the Live Story, or at least had significant influence on it, based on the number of geofilters they seem to have for the day, and their emphasis on the Hottest 100 on Australia Day. If that’s so, perhaps Snapchat’s US team, which seems to be pretty savvy about diversity in their own country, simply didn’t pay much attention. That would also explain why the narrative arc of the Live Story is pretty flat compared to many of the US Live Stories, which are more skilfully put together.

On Twitter, Elle Hunt shows us how politically biased the selfie filters are, too. This is what happens when advertisers control our means of production:

Screen Shot 2017-01-27 at 10.08.21

Here are the full images of her snaps:


But hey. Most people on Twitter like it. They love stories about young, white people getting lit.

Screen Shot 2017-01-27 at 09.54.57

But if Snapchat aims to be a news channel, and to spread public information about the public sphere, we need to know where they stand and especially, who is paying for it. In their Terms of Service, they write that

Live, Local, and any other crowd-sourced Services are inherently public and chronicle matters of public interest (..)

If so, their financing and bias should be transparent to the viewers.

27. January 2017 by Jill
Categories: Networked Politics, Snapchat | Leave a comment

What Does the Inauguration Look Like On Snapchat?

[16:42 Norway time Jan 20, 2017: I’ll update this post if more Inauguration-related content appears on Snapchat – and do let me know if there is content in the US that I can’t see here in Norway!]

I’m interested in how Snapchat will tell the story of today’s inauguration of Trump and of tomorrow’s Women’s March on Washington, both in personal Snapchat stories, and I hope, in one or more Live Stories. But Snapchat has been remarkably un-political in its Live Stories of late. This morning, I still see the one posted yesterday about “Winning at Winter”, full of people skiing and snowboarding and enjoying the snow. Nothing else. Is Snapchat deliberately ignoring the inauguration? It seems like the sort of thing they would typically do a live story on. After all, they did Brexit and the US primaries and election. Maybe a live story will appear later on – or maybe it’s a deliberate slight. (The first screenshot here is from yesterday, so there is a Discover story there from yesterday that isn’t there today.)

IMG_0679 IMG_0683 Screenshots from Winning at Winter Live Story 20 Jan 2017

There is some inauguration-related Discover Content on Snapchat today (as seen in Norway). Here is the complete list, for future historians:

  1. Daily Mail: Can you recognise retro Kim (photos of Kim Kardashian in underwear)
  2. Cosmopolitan: The Most Famous Butts on Instagram (photo of woman doing yoga pose with very perky butt)
  3. Vice: Why These Billionaires are Richer than Half the World
  4. MTV: Kylie’s First Ever Insta Photos are Pure Gold
  5. Mashable: How to Keep Your Texts Totally Private
  6. Refinery29: Popped a Zit? Try This.
  7. Food Network: How Well Do You Know Your Cheese?
  8. Brother: Leaving America? Here’s the Best Places to Live
  9. Tastemade: 13 Foods to Survive the Apocalypse
  10. CNN: A Brief History of Inauguration Screw-Ups
  11. BuzzFeed: Are You A Trusting Person?
  12. People: 12 Epic Secrets About Your Favorite Songs
  13. National Geographic: When Did People Walk Upright?
  14. Sweet: 8 Ways to Be More Powerful Starting *Now* (Photo of Barack Obama and daughter Malia)
  15. Comedy Central: These BTS Pics Ruin the Magic Of Harry Potter
  16. IGN: Fight the Good Fight with New Zelda & Injustice 2
  17. b/r sports: Zlatan or Aguero – Who You Got?

3 and 5 could be seen as political – they’re about economic inequality and privacy. 8, 9, 10 and 14 reference the inauguration, and definitely not in a pro-Trump manner.

IMG_0684 IMG_0685

IMG_0687 IMG_0686

20. January 2017 by Jill
Categories: Networked Politics, Snapchat | Leave a comment

Three book chapters

I’ve finished up revisions on a few book chapters in the last few months. Here are the preprints:

Rettberg, Jill Walker. “Online Diaries and Blogs.” In The Diary, edited by Batsheva Ben-Amos and Dan Ben-Amos. Bloomington: Indiana University Press, forthcoming. Pre-print, September 2016.

Rettberg, Jill Walker. “Self-Representation in Social Media.” In Burgess, Jean, Alice Marwick, and Thomas Poell (eds.) SAGE Handbook of Social Media, edited by Jean Burgess, . Sage, forthcoming. Pre-print, July 2016.

Rettberg, Jill Walker. “Biometric Citizens: Adapting Our Selfies To Machine Vision.” Preprint. In Kuntsman, Adi (ed.) Selfie Citizenship. Basingbroke: Palgrave, forthcoming. Pre-print, May 2016.

26. September 2016 by Jill
Categories: Uncategorized | Leave a comment

Jilltxt discovers

I’ve been fascinated by recently. It’s an app that is extremely popular among tweens and young teens, and is mostly used for lip-syncing. There’s a lot to be said about the app, but here is a short thing I said about the way users use hand signs to interpret and perform the songs for my latest research story on Snapchat. Also includes a bonus lipsync of my own – it’s really, really hard to do these, and I think it’s very educational to try. You should too. But you probably don’t need to follow me on…

If you want more, take a look at some of the tutorials users are making on YouTube!


31. August 2016 by Jill
Categories: social media | Leave a comment

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