planning a new course: communication in social media

I’m teaching a 5 credit (ECTS) course on Communicating with Social Media this autumn (in Norwegian!). I’m really excited about the course. It’s a short, intensive course – three full days followed by independent work, so should be ideal for people who are busy doing other things most of the time. And it will be very practical. Students will be graded on a portfolio to consist of:

  • A profile on a social website (e.g. Facebook or elsewhere) for an organisation or company. The organisation can be fictional and the profile set up simply for practice, or students may choose to create a profile for an organisation or company they’re affiliated with.
  • A blog with posts discussing topics dealt with in the course. The blog must have at least ten posts. Students will select three posts for assessment, with a minimum of 1200 words in total. One of these posts must discuss choices made in creating the organisation or company profile in the first part of the portfolio, and must also outline a plan for how the organisation’s social media strategy should be developed.

Here’s the complete info on DIKULT110: Kommunikasjon i sosiale medium (in Norwegian).

I’m excited both because I love the topic and because I think these assignments will be useful and interesting – and I’m looking forward to seeing what we can do with this. (I just realised we’ll have to have some ethical rules – probably no setting up fake sites for Statoil, for instance. Hm. What else could go wrong?)

The planning of dates has begun. What do you think would be the ideal time for a short, intensive course like this? Early in the semester – say the last week of August? Or later in the semester?

Any other comments or ideas? Would you be interested in taking a course like this?

26. March 2010 by Jill
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